Challenge
LANDMARK needed a digital experience that could match the sophistication of its physical environment. WeCreate designed and developed a new UX/UI website for LANDMARK, bringing The Landmark, Alexandra House, Chater House and Prince’s Building together online. The project covered UX research, user behaviour analysis, information architecture, user journeys, wireframing, responsive UI design and website development.
The UX design focused on making LANDMARK’s retail and lifestyle offering easier to discover. User behaviour analysis helped shape intuitive navigation and clearer journeys across its portfolio of destinations, brands and experiences. Thoughtful information architecture and visual storytelling then give visitors a more natural way to explore what LANDMARK has to offer.
The UI design translates LANDMARK’s established premium positioning into a refined digital experience. Considered typography, imagery, layouts and brand consistency create a visual language that feels recognisably LANDMARK without getting in the way of usability. The result is a seamless and engaging online platform that brings the convenience, elegance and character of Central’s luxury retail environment to the screen.
